This section describes a bit about the options and uses of our rotators.
The goal: your convenience
The rotator acts as a single URL that represents many sites of yours to traffic exchanges.
Instead of putting all your sites in each exchange (and making each webmaster review the site), you put them here, and WE check them.
Then you just put the rotator URL in the traffic exchange, and let the traffic fly. Your sites will be shown the way you want, and if you need to add/remove/change a site, you do it here.
As an added bonus, you get hit-tracking data here, so you know which exchanges are performing, and which are not.
Types of rotation
Many people want to show some ads a LOT, and others OCCASIONALLY. So, we've added 'Rotate How' to the system. Each option will be explained below.
In order, unweighted: Each site is shown 1 time, in the order you have them in the rotator. Simple basic rotation.
In order, weighted: Each site is assigned a 'weight'. The sites are shown in order, but each site is shown 'weight' number of times. (Note: there is no difference between 0 and 1 as a weight).
If a page has a weight of 0 or 1, it is shown 1 time
If a page has a weight of 2, it is shown twice before the next page is shown
Random, unweighted: One of the sites is chosen by us, at random, to be shown. All sites are eligible, but the randomizer may pick one site more than others.
Random, weighted: Each site is assigned a 'weight' before the random selection is made. This will keep things random, but allow you to 'load the dice' to favor a particular page, or de-emphasize another page
Least hits: If you are changing sites in a rotator, or have to pause/unpause a lot, or you are running a 'split test', this will help keep all sites at about the same level of viewing.
Whichever site has the least hits will be selected.
If 2 sites are tied for 'least', they will be shown in id order
This devolves to "in order, unweighted" after a while, once all the sites have the same number of hits.
Say one of your sites goes down for maintenance... you can pause the page, and it won't show on the rotators until it is un-paused.
Setting up your Gem Traffic rotator
Step 1: Log in
Once you have confirmed your email address, you can then log in to our
members' area. You can put your
email, handle, or ID number in the first field, and your password in the
If you wish, check the checkbox below the fields, and a copy of your user
id and password will be stored on a cookie on your browser. This way,
you don't have to remember your password every time you log on.